Viva Los Vegans

Viva Los Vegans is a bakery located in Cancun, Mexico which offers cakes, ice cream, doughnuts, brownies, and many other delicious desserts.

They needed a website that would present their products in the best light possible and that would allow their clients to purchase their sweets from the comfort of their own home.

Their old website was a one-pager which didn't have any e-commerce functionalities. It displayed a slider with all their products and some information sections, but they still contained the demo-text and it wasn't being updated.

Project information:

Project Type: WordPress Theme Customization
Project Client: Nataly Simá
Project Year: 2018

Home page

The home page starts with a slider showing three of their best-selling cakes. Each slider contains links to customers' favorites, such as their marvelous cheesecake with chipotle-blueberry marmalade, their peanut and chocolate cake (heavenly for fans of Snickers-style desserts) and their famous Chocobomba - a cake that will make you feel the chocolate warming up your heart. For a better user experience, the customers can decide whether they want to see the next slide or not. Below the slider, you can see a short but sweet testimonial from one of their clients. There are more testimonials across their site, on their About Us and Blog pages. This boost social proof and lets prospective clients know that the desserts made by Viva Los Vegans are of an amazing quality. In the next section we decided to put two words that described them best "Love and dedication". It shares a bit about their story and their reasons for launching this business and provides links to their about page and their recipe blog. Next are the images that they have posted on their Instagram. They also wanted to let their customers know that they are available for events and to share homemade dessert recipes, cooking tips and general vegan advice with their clients, so I included a blog where they could post their thoughts. The footer contains all relevant information and gives the clients a chance to subscribe to their mailing list and follow them on social media. It also displays their contact information and useful links for customers, such as their cart, contact links and the client's profile. The lower end of the footer provides copyright information, as well as an affiliate link to my website (each client gets an affiliate link), Viva Los Vegans' Terms and Conditions, Shipping and Payment Information and their Privacy Policy.

About us page

In the About Us page, you are greeted with a funny picture of Nataly Simá and her partner selling their desserts at an event. Next to the picture, Nataly explains in her own words why she chose to open a vegan bakery and what it means for her. You can also see some of the values of Viva Los Vegans - quality, punctuality, and creativity. When hovering over each one of them, you'll see a more detailed explanation of them. Below that section, there are some brief client testimonials, accompanied by a picture of the customers, their name and last name initial.

Shop page

The shop page is a four-column product display and contains their shopping cart and filters to the right. Clients are able to filter based on price, rating, flavor, frosting, and quantity. There's also a product category section and a tag cloud to help clients find their favorite products. If the products have multiple variants, the client will be able to click on view options and will then be taken to the product page to select the flavor, frosting, or quantity of their choice. Otherwise, an add to cart button is displayed. If the product has multiple images, the customer will see the second added image once they hover over the product.

Product page

The product page is a three-column layout which shows the product's pictures on the left side; the name of the product, price, description, and add to cart button in the center, and a sidebar containing the client's shopping cart, the shop's categories, and product tags on the right. Below the selected product, there is also a slider which shows some related products to the customers. Logged in customers are able to leave reviews of their purchase.

Blog page

The blog page is a minimalistic two-column layout, with the posts on the left and a sidebar on the right. The sidebar allows the user to look for both products and blog posts and the search results are displayed in masonry style. The sidebar also gives the possibility to sign up for Viva Los Vegans' newsletter, to browse existing tags, view recent comments, blog categories, posting calendar, and client testimonials.

Contact page

The contact page features a hero Google Map, showing the area where the desserts are created. Below the map, the page is divided in two columns, one showing potential clients where they can buy Viva Los Vegans' desserts on site, and the other inviting customers to get in touch via a contact form. To make it easier for the clients to reach out to Viva Los Vegans through their preferred contact method, phone numbers and an email address were added to the page.

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